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Localización: Arganzuela, Madrid Capital, Madrid

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Product Description

Sony Corporation announced the introduction of new flat screen televisions, which drastically elevate three fundamental elements: picture clarity, audio fidelity and easy user-operation-all of which, allows the user to see all that is possible within the new HD era.
The television is a key interface device for Sony. It connects viewers with content, is the touch point of development for the future era of high-definition content, and sets a higher standard of audio quality.
Viewers can currently enjoy a wide variety of rich broadcast content via terrestrial, broadcast satellite (BS) and 110-degree communications satellite (CS) digital broadcasting systems. Additionally, HD content recording devices that recently became available, such as the Blu-ray Disc recorder, allow viewers to record and playback high-definition broadcasting while retaining high-picture quality. As such, the opportunity for viewers to enjoy Hi-Vision content at home is expected to expand rapidly.
The new televisions feature the following Sony-developed technologies:
"TRILUMINOS" - "World first*1" LED back light system
Introduced for the first time in an LCD television, the Sony-developed technology enables new levels of color reproduction previously unavailable.
* Installed in "QUALIA005" 'KDX-46Q005','KDX-40Q005
"WEGA" Engine HD - Integrated digital high-definition system for Hi-Vision:
The integrated high-definition digital system, which includes the "DRC-MFv2" controller chip, enables the display of digital Hi-Vision signal and creates a sharp video signal with less "noise," or signal imperfections.
The integrated digital high definition system makes it possible to accurately display a full HD signal (1920x1080 pixels), and to beautifully render Hi-Vision signals. Sony developed its second generation Digital Reality Creation video processing technology (DRC-MFv2), to realize the creation of real high-definition video.

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